Celebrities are marketing products directly to their fans Stars are starting their own companies and marketing products directly to their fans. We talked to people following and making these deals, including John Legend who started his own skincare brand.
August 15, 20254:13 AM ET
Heard on Morning Edition
By
Julia Ritchey
Celebrities are marketing products directly to their fans
Audio will be available later today.
Stars are starting their own companies and marketing products directly to their fans. We talked to people following and making these deals, including John Legend who started his own skincare brand.